UNDERSTANDING MAGENTO FOR SMALL AND MEDIUM-SIZED BUSINESSES

An e-commerce store is vital for any small or medium business to ensure that customers can get maximum online retail experience. Such a business must capitalize on its e-commerce activities rather than building the online e-commerce store. Such businesses may use Magento to create their online stores with all the needed features to provide customers with a maximized experience.

Defining Magento

Magento is an open-source technology e-commerce system that provides online retailers with shopping stores with the freedom to control the functionality, look, and content of the store. It also contains store marketing management features, such as catalog management and search engine optimization tools.

The following are some essential features about Magento that you need to know:

  • Magento extension marketplace: Magento contains thousands of themes and extensions which are designed by more than four hundred developers from its opensource community to choose. It is developed with care to ensure that every extension is unique to maintain the highest standards of quality.
  • Business intelligence features: the technology contains highly optimized business intelligence tools and features to ensure that a business can control and manage data efficiently and also visualize the data. It connects various systems to bring data together automatically. Its n platform tools are highly optimized to turn the data into meaningful patterns and insights.
  • Management of orders: Magento makes it easy for store owners to manage their orders by enabling advanced management between supply and demand across distribution and sales channels. Retailers have more time focusing on delivering quality products to their customers instead of worrying about how to manage the orders.

Small and medium-sized businesses should concentrate on growing their customer base and increase their sales. Developing an online store with Magento may be a tricky task for such businesses especially if they don’t have background knowledge on Magento thus the need to get an expert in Magento for help in developing the store.

For more information visit our website at www.ecommercedean.com

 

 

 

 

 

BENEFITS OF USING MAGENTO IN CREATING AN ONLINE STORE

Most small and medium companies are faced with several e-commerce platform development options to choose from when developing online stores. Magento is one of the options that a prospective online store retailer may use to create an online store. It is, therefore, necessary to evaluate the benefits of using Magento in developing an online store.

Essential facts on why small businesses should consider Magento:

  1. By 2018, Magento was driving $155B worth of gross merchandise volume.
  2. Online retailers who use Magento experience an average on triple growth faster than those using other technologies.
  3. By 2019, 200,000 stores were running on Magento.
  4. Magento has held the top spot on the internet retailer top 1000 list in four consecutive years.
  5. Magento takes the top spot in internet retailer business-to-business e-commerce 300 list.

Online retailers stand to get the following benefits when using Magento to create their online stores:

  • Limitless customizable options

Magento commerce technology provides online retailers with endless possibilities to customize their stores to fit the requirements on the retailers where they can evolve with the changing market needs needed by their stores.

  • Trusted brand

The usage statistics discussed previously clearly show that Magento is an established brand. More than 200, 000 stores run on Magento, thus showing that the platform is reliable.

  • Affordability

Magento operates on the cloud, thus ensuring that the costs related to maintenance, administration, and hosting of the store are eliminated by commerce solution. Businesses, therefore, have more time to concentrate on customer acquisition and satisfaction.

  • SEO friendliness

Magento is an SEO friendly platform that provides its users with a vast number of SEO tools which include a positioning layer, URL rewrites, description tools, tags, and an SEO friendly URL structure. These tools help a store rank higher on the search engine to help customers find the store quickly.

Any business considering to open an online store may use Magento to get the benefits described above.

For more information visit our website at www.ecommercedean.com

 

 

 

 

 

 

Disaster Recovery Planning for Municipal Governments

Disaster can strike when you least expect it. Natural and cyber catastrophes, such as flooding, tornadoes, hurricanes, and malware infections, can decimate government systems, halting service delivery and putting valuable data at risk for corruption or loss.

Preparation for disaster is just as important as the recovery process. Municipal governments must ensure effective disaster recovery plans are in place to restore the functionality of critical systems.

  • Prioritized systems and processes for recovery
  • A comprehensive inventory of hardware and software
  • Defined tolerance for downtime and data loss
  • Identified backup personnel
  • A streamlined communication plan

Local governments, in particular, must have citizen information available at all times, which makes effective data backups invaluable. This includes backup copies of email data, which can be compromised in the event of a cyber attack or hard drive failure. Some experts recommend following a 3-2-1 backup rule, which dictates that organizations maintain three copies of data, two of which are backed up to different media (e.g., cloud, disk, or tape), and one of which is housed off site. Having multiple backups makes data recovery seamless and reliable.

In essence, well-constructed DRPs allow municipalities to have a sense of security, knowing that a formalized strategy is in place to abate the risk of service delays, streamline communication and decision-making, and minimize stress when disaster strikes.

Healthcare and Cybersecurity

Telemedicine, mobile applications, EHR’s and numerous other technologies are critical to the healthcare industry. While IoT has allowed healthcare to reach patients in new ways, connectivity to the internet has increased in devastating cyber attacks.

To help monitor cybersecurity risks, the Department of Health and Humans Services (HHS) has released the publication Health Industry Cybersecurity Practices (HICP): Managing Threats and Protecting Patients, a game changer that the industry has been awaiting for nearly two years.

The document looks into the current challenges and identifies healthcare-specific vulnerabilities, and details best practices for defending against advanced threats, such as ransomware, loss or theft of equipment or data, and internal malicious activity. Armed with this information, healthcare providers of all sizes are able to improve their approaches to cybersecurity with tried and true strategies encompassing the following areas:

  • E-mail protection systems
  • Endpoint protection systems
  • Access management
  • Data protection and loss prevention
  • Asset management
  • Network management
  • Vulnerability management
  • Incident response
  • Medical device security
  • Cybersecurity policies

Cybersecurity has become an essential part of healthcare in the modern age, when IT assets means protecting not only data, but also the physical well being of patients.

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